PicMonkey

PicMonkey is an online photo editing and design service known for its bold, irreverent brand voice. PicMonkey provided me with a true startup experience of wearing many hats and taking on a variety of projects. (Unless otherwise noted, all copy appearing in the samples below is mine.)

Blog content

• 13 Spooky Fonts for Scare-Raising Halloween Pics (seasonal, education on product)

• The PicMonkey Mobile App Is Here, OMG Somebody Hold Us (product launch)

• 5 Popular Infographics You Can Make in PicMonkey (project, education on product)

• #Fave: A Summer Mixtape of PicMonkey Perfection (user-generated content, brand awareness)

• Propaganda Posters from All Over the World to Inspire Your Designs (historical research)

• 17 Online Printing Resources for Literally Anything (resource list)

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See all blog posts created for PicMonkey. >>

Corporate site copy

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• PicMonkey Design Templates (SEO landing page)

• Photo Touch Up Tools (SEO landing page, feature touts)

• Games & Glory Overlays (feature touts)

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For these pages, the overwhelming majority of copy is mine. However, there was some SEO guidance that guided word choice.

Hero image copy

Mobile app copy

Email content